Digital Marketing

SEO Specialist Program

Build practical SEO skills to improve website visibility, increase organic traffic and grow search rankings. Learn keyword research, on-page and technical SEO, off-page SEO, local SEO, Google Search Console, Google Analytics and SEO tools through practical, industry-focused training. SEO (Search Engine Optimization) is the practice of optimizing websites and digital content to increase visibility, traffic, and brand authority across search engines and AI search

👥 500 + enrolled ⏱ 45 Days ● Live Class

Program Overview

The SEO Specialist Program is a practical, career-focused training program designed to help students build strong skills in Search Engine Optimization and organic growth. From understanding how search engines work to implementing advanced SEO strategies, this program covers the complete SEO process used for real-world websites.

Students will learn keyword research, on-page SEO, technical SEO, off-page SEO, local SEO, content optimization, competitor analysis, Google Search Console, Google Analytics, Google Business Profile, SEO audits, and performance reporting.

Effective SEO requires understanding user search intent, targeting the right keywords  and ensuring a strong technical foundation. When done well, SEO drives targeted traffic, attracts potential customers, and strengthens brand awareness, ultimately supporting leads, sales and revenue.

Through practical assignments, website analysis and live project-based learning, students will gain the confidence to optimize websites, identify SEO opportunities, measure performance  and build a strong foundation for a career as an SEO Specialist, SEO Executive, or Digital Marketing Professional.

What You Will Master:

Keyword Research
On-Page SEO
Technical SEO
SEO Fundamentals
Off-Page SEO
Local SEO
Content Optimization
Competitor Analysis
SEO Tools & Analytics
SEO Reporting

LMS Course Curriculum

Step-by-step syllabus structured across academic weeks. Click on each module banner to view detailed lectures, resources, labs, and exams details.

  • What is SEO?
  • How Search Engines Work
  • Google Search Basics
  • Types of SEO
  • White Hat vs Black Hat SEO
  • SEO Ranking Factors
  • Understanding Search Intent
  • Short-tail & Long-tail Keywords
  • Keyword Research Process
  • Keyword Difficulty
  • Search Volume
  • Competitor Keyword Research
  • Keyword Mapping
  • Title Tags
  • Meta Descriptions
  • Heading Structure
  • URL Optimization
  • Internal Linking
  • Image Optimization
  • Content Optimization
  • Schema Basics
  • Website Crawling & Indexing
  • XML Sitemap
  • Robots.txt
  • Canonical Tags
  • 404 & Redirects
  • Mobile SEO
  • Website Speed
  • Core Web Vitals
  • Backlinks
  • Link Building
  • Guest Posting
  • Business Listings
  • Competitor Backlink Analysis
  • Link Quality & Spam
  • Google Business Profile
  • Local Keywords
  • NAP
  • Local Citations
  • Reviews
  • Local Ranking Factors
  • Google Search Console
  • Google Analytics 4
  • Google Keyword Planner
  • Google Trends
  • SEO Tools
  • AI Tools for SEO
  • Website SEO Audit
  • Competitor Analysis
  • Finding SEO Issues
  • SEO Reporting
  • Measuring SEO Performance

Key Program Perks

🔴

Live Instructor-Led Training

Learn through interactive online and offline sessions with practical guidance.

🛠️

Hands-On Practical Learning

Apply SEO concepts through real websites, exercises, and assignments.

🚀

Live Project Experience

Work on practical SEO projects and gain real-world implementation experience.

Frequently Asked Questions

The program is designed for students, freshers, freelancers, working professionals, entrepreneurs, and anyone interested in building a career in SEO or digital marketing. No prior SEO experience is required.

No. Basic computer and internet knowledge is sufficient. Technical SEO concepts will be explained step-by-step during the program.

Yes. The program starts with SEO fundamentals and gradually moves toward advanced concepts and practical implementation.

You will learn keyword research, on-page SEO, technical SEO, off-page SEO, local SEO, content optimization, competitor analysis, SEO audits, Google Search Console, Google Analytics, Google Business Profile, reporting, and AI tools for SEO.

Yes. The program focuses on hands-on learning through assignments, website analysis, SEO audits, and practical projects.

Yes. Students will get practical exposure through project-based activities designed around real-world SEO requirements.

You will get practical exposure to tools such as Google Search Console, Google Analytics, Google Keyword Planner, Google Trends, Google Business Profile, and other commonly used SEO tools

Yes. Local SEO and Google Business Profile optimization are included in the program.

Yes. You will learn how AI tools can support keyword research, content planning, SEO analysis, productivity, and other SEO workflows.

Yes. The SEO Specialist Program is available in both online and offline formats.

Yes. Students who successfully complete the program will receive an NRewind Academy Certificate of Completion.

Yes. The program is designed to build practical skills for roles such as SEO Executive, SEO Specialist, Digital Marketing Executive, and Junior SEO Consultant.

Absolutely. The practical SEO skills can help freelancers offer SEO services, work on websites, and build their professional portfolio.

Yes. The program includes career guidance to help students understand SEO career opportunities, profile building, and portfolio development.

Having a website can be helpful for practice, but it is not mandatory to join the program. Requirements for practical projects will be explained during the training.